Full Service Web Design and Marketing Company
Compelling digital marketing that pays back quickly!
Training that teaches you how to get the most from online.
Clickthrough Web Design & Online Marketing Services
- Website Graphical Design and Wireframing
- Website Development and Website Hosting
- Mobile Responsive Website Design & Development
- Usability Reviews, User Personas Design & User Acceptance Testing(UAT)
- Web Strategy & Project Management
- Search Engine Optimisation (SEO) and Search Engine Marketing (paid search, SEM such as Google AdWords)
- Social Media, Viral Marketing & Display Advertising
- eMail Marketing (MailChimp)
- Web Marketing Training Courses
- Web Copywriting
Clickthrough Websites Carry a Performance Guarantee
There's no point designing a company website that can't be found online. And there's no point having a website that receives a lot of visits but is poorly designed. Eighty percent of New Zealenders search online before they buy! Clickthrough has mastered the craft of designing great websites that generate sales from the search engines and other online marketing channels while you sleep! We'll even guarantee our results! Read below for an overview of the stepping stones we integrate into all our web designs, from large eCommerce company websites to small brochureware websites.
The best website designs align to company goals
A company website without clear goals is like a boat without a rudder. We start by setting best-in-class use-centred web design goals for your new website and map these to our custom goals template. Your goals direct the web design and scoping of your web project to ensure the final product delivers the growth you desire. Your analytics reporting dashboard is then tailored to report on progress against your goals.
Embed Google quality guidelines, or fail
Over 80% of people search online before buying, yet most new websites drop their search ranking positions! Visitors from the search engines, whether they're browsing from Auckland or Dunedin, are active and pre-qualified. Many SEO factors must be embedded during a web design process, or the website will fail. Our Auckland team specialise in designing user friendly websites that rank well in Google. And we're a certified Google Partner.
Mobile Responsive Website Design, Development & Hosting
Over 74% of users research products and services on their phone. Your companies website has to be mobile and tablet responsive or it will miss out on a growing number of sales. Our team of Auckland developers use a variety of CMS, such as Drupal, WordPress, Business Catalyst and Magento and we offer a range of web hosting services. You can even use your own host.
Exceptional content closes the sale
Your company website design creates an impression and your copy closes the sale! Our professional Auckland based web copywriters follow a unique methodology to deliver persuasive copy that appeals to your target audience and boosts the website’s SEO rankings. Your new website will be built on a user–friendly Content Management System, enabling you to make easy content updates.
Custom reporting to ramp up performance
Everything can be tracked online. Though irrelevant data will distract your company from achieving its growth targets. Your analytics reporting system needs to push intelligent insights that help you make smart decisions on the move. Clickthrough will setup an automated custom reporting system, using Google Analytics, to track the performance of your company website to the goals we define during phase one.
Web training that puts your company in control
Online marketing can be complex to manage and implement. Our Auckland based web training courses empower you with the skills you need to achieve more online. We offer training across web and SEO copywriting, paid and natural search marketing, Google Analytics, email marketing and analytics management reporting.
Digital marketing that dominates
We achieved 2.9 millions views for Air NZ with our YouTube marketing service! We offer a full digital marketing service including email marketing (MailChimp), viral marketing, YouTube seeding, search engine optimisation and paid search marketing, digital display advertising and social media marketing. We know what works and what will be wasteful. We are also adept at designing business cards and integrated print material.
NZ owned web company, servicing companies in Auckland, NZ and overseas
We won't lock you in
We prefer custom website designs
A Clickthrough web design is custom created from scratch to resonate with the individual styles of your brand and drive better sales conversions. During the design process you can adjust and tailor design elements to suit your needs. We don't use a pre-defined template approach that forces you down a particular design path. Custom design also provides more flexibility for search engine optimisation.
The best websites are mobile responsive & SEO friendly
Be sure to partner with a web company that has expertise designing websites to be mobile, tablet and SEO friendly. It is more difficult and risky making your website mobile and search engine friendly after it has already been designed. You should include these requirements as part of the project scope. Remember: Search Engine Optimisation needs to be integrated into your design from the outset. Or it will rapidly lose rankings, require a complete overhaul and cost you a fortune in additional marketing funds. Read our web design and SEO tips below.
Web Design & SEO Tips
- set SMART website goals to guide your design, SEO & copywriting
- employ a web company with expertise across design, SEO, content and development
- use an expert company to detail your SEO and copy writing requirements upfront
- design for users first, but don’t de-scope key SEO requirements
- use mobile responsive website design (Google’s recommended mobile configuration)
- use search engine keywords research to inform your architecture & web copy
- ensure your CMS embraces best-in-class design, copy generation & SEO principles
- follow Google web design and SEO Quality Guidelines
- ensure you implement a 301 redirect strategy
- don’t sign off on the project until your web design and SEO requirements are met